Zapier workflow turning Asana into a CRM system

[15]  Prototype  —  CRM Workflow

Asana CRM Automation System

A workflow that turns Asana into a working CRM by automating stage transitions, task creation and record updates.

Workflow design and automation implementation.

Prototype  —  [Scroll to explore]

AutomationSystems Design
Private

Category

CRM Workflow

Status

Technical Prototype

Stack

ZapierAsana

Project index

15

Role — Workflow design and automation implementation.

[01]

Problem

Teams already living in Asana end up maintaining a second, manual pipeline elsewhere to track deals.

[02]

Solution

Maps CRM stages onto Asana sections and automates the transitions between them.

Creates the follow-up tasks each stage implies.

Keeps the record fields updated as the deal moves.

[03]

What I built

  • Stage transition automation
  • Automatic follow-up task creation
  • Record field synchronisation
[04]

Outcome

A prototype that keeps the pipeline in the tool the team already uses.