[13] Prototype — Lead Operations Workflow
Smart Lead Qualification & Automated Follow-Up
A qualification workflow that enriches inbound leads, scores them against defined criteria and drafts the follow-up.
Workflow architecture, integration logic and qualification design.
Prototype — [Scroll to explore]
AutomationAI Systems
Private
Category
Lead Operations Workflow
Status
Technical Prototype
Stack
ZapierApollo.ioWebhooksSQL
Project index
13
Role — Workflow architecture, integration logic and qualification design.
[01]
Problem
Inbound leads arrive without the context needed to decide which are worth a reply, so every one costs manual research time.
[02]
Solution
Enriches each inbound lead through Apollo.io.
Scores the enriched record against defined qualification criteria.
Drafts a follow-up for the qualified leads and records the rest.
[03]
What I built
- Webhook lead intake
- Apollo.io enrichment
- Rule-based qualification scoring
- Drafted follow-up for review
[04]
Outcome
A prototype that puts research and scoring ahead of the reply rather than after it.